We have a wonderfully balanced team here at Digital Balance, but data analytics (and especially its trendy cousin data science) continues to be a predominantly male dominated field. We know diverse teams breed innovative and creative solutions, so what can we do to encourage more women into this field? We recently caught up with Moe Kiss, Product Analyst/Digital Analytics Specialist at online fashion retailer, THE ICONIC, who gave us 5 tips for women forging a career in analytics.
Moe believes that the best way to start an Analytics career is to do exactly that, just start. Women should be encouraged to try it out, even if their technical skills aren’t advanced. Once you’ve got your foot in the door, you can then push yourself to learn more technical skills as your confidence increases.
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